Category: Impact

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Impact Report

Create An Impact Report That Shows Donors Your Value

By Michael L. Taylor, CFRE, CFRE, CEO A growing number of nonprofits are creating impact reports to show donors how their contributions have made a difference.  When done well, impact reports can be powerful tools for showing results through hard numbers. But they truly excel when they amplify the metrics with real-life stories and voices that put a face on the organization’s work.  The Massachusetts nonprofit Root Cause married numbers and stories beautifully with its recently released Impact Report: 2021. This piece is especially effective because it provides a clear snapshot of what the organization does, uses simple graphics to display

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